There has never been a more fashion conscious society than that of the one in which we currently live. Topping all of the current fashion trends is the urban street wear craze. This youthful and energetic trend is unlike anything which came before it. From the big city to the smallest suburb, urban style has altered the landscape of fashion. At one time, only inner city residents wore street styles; now the phenomenon has spread far and wide. People of every race, color and creed have been caught up in the urban fashion phenomenon.
One of the most important creators of urban fashion trends has to be the recording industry. Popular artists don street fashions thus helping to drive the newest styles to their core fans. As soon as a new trend is adopted by a core number of people, growth continues at an explosive rate. These dedicated individuals, who reside at the bleeding edge of style, drive new trends.